The Willow Project

The Willow Project is the brainchild of Sarah King, a visionary with a deep-rooted passion for astrology, reiki, and moon circles.

The initiative aims to weave together these elements, creating a sanctuary for like-minded individuals to connect, learn, and grow within a nurturing community.


Tasked with transforming this visionary concept into a tangible brand, my journey with The Willow Project began with a deep dive into its core ethos.

I partnered closely with Sarah to cultivate a brand identity that resonates with the spiritual and holistic nature of her vision.

The comprehensive design suite encompassed logo design, branding, website development, social media strategy, and evocative imagery, all harmoniously intertwined with compelling copywriting that echoes the project's soulful message.

“Where we explore the realms of holistic healing, self-discovery, and the powerful
energy of the universe.”

- The Willow Project